With the ReForm designer collection; A New Wave, Laura Bilde and Linnea Ek Blæhr have launched their first carpet collection. The designers’ profound love of nature and their uncompromising visual style make the perfect match to Ege Carpets’ sustainable design agenda.
Thus, this collaboration unites in an environmentally friendly and three-dimensional interpretation of the coastal elements sand, grass and ocean.

Laura Bilde and Linnea Ek Blæhr are sharing a deep understanding of aesthetics, the duo works with objects and spaces in the tension field between functionality and sculptural expressions. With their conceptual approach, they create designs that experiment with materials and shapes while combining tactility, sensuousness and enticement. The design philosophy is to create iconic, simple and timeless items.

About Laura Bilde and Linnea Ek Blæhr
Laura is born in 1990 and Linnea in 1992. With a strong grasp on concept, materiality and form, they work across product and interior design from their Copenhagen-based ateliers. Driven by tactility, curiosity and design that can be experienced on both a physical and emotional level, Laura and Linnea also collaborate with companies such as Please Wait To Be Seated, Norm Architects, Menu, Bestseller, Woud, Handwärk and Kristina Dam.